AppFolio Executive Insights:
AI & the Future of Real Estate
Hello my new AppFolio friends and partners!
Thank you so much for allowing me to share my thoughts on AI with you, on both coasts – in LA and in Washington D.C., at the AppFolio Executive Insights meeting! I hope you enjoyed the event! Now that the dust has settled, as promised, I have made this page with a few things which may be helpful:
– the AI NOTES from our talk transcribed by Otter.ai
– a downloadable PDF SUMMARY of the most important slides from my talk
Thank you so much! Please let me know how I can be helpful in the future.
Dan
Dan Chuparkoff
A.I. & Innovation Keynote Speaker
CEO, Reinvention Labs
AI Educator & Innovation Expert from
Google, McKinsey, & Atlassian

PDF SUMMARY of key slides from Dan’s AI talk
This “Slide Cheatsheet” is designed to help audience-members like you, by wrapping my AI & the Future of Everything keynote into an easy-to-skim, easy-to-share, or easy-to-print resource for future reference. Hope you find it helpful.
Download the 3pg high resolution PDF here:
AI NOTES from Dan’s Keynote
*These notes were created automatically by Otter.ai. Transcription errors or mistakes have not been fixed
in order to demonstrate the current state of AI notes.
Summary
Dan Chuparkoff discussed the transformative impact of AI on real estate and property management, emphasizing its potential to enhance efficiency and decision-making. He highlighted AI tools like ChatGPT, Copilot, Google's Bard, and Claude, each with unique strengths. Chuparkoff stressed the importance of using AI as an assistant rather than a co-pilot, advocating for human oversight and validation. He outlined 10 AI applications in real estate, including dynamic rent pricing, natural language site search, and predictive maintenance. Chuparkoff also underscored the need for AI to improve communication and collaboration, particularly in multilingual settings, and predicted AI's integration into everyday work processes by the end of the year.
Action Items
[ ] Ask AI for a list of 10 ways AI can be used in property management and investment companies.
[ ] Scan the QR code provided to get the prompts Chuparkoff mentioned for researching AI use cases in the industry.
[ ] Experiment with different AI tools like ChatGPT, Copilot, and Gemini to understand their capabilities and limitations.
[ ] Develop a strategy for incorporating AI as an assistant, rather than a replacement, into daily workflows and decision-making processes.
Outline
Introduction and AI's Impact on Real Estate
Dan Chuparkoff introduces himself and expresses excitement about discussing AI's impact on real estate and property management.
He emphasizes the transformative potential of AI, comparing its impact to that of fire, and mentions its role in curing cancer, reaching Mars, and improving factory safety.
Dan shares his personal journey from a C student in a trailer park to leading a team at Google with 2 billion customers, highlighting the power of leveraging technology.
He recounts his first significant experience with technology at 17, when he discovered the efficiency of copy and paste using AutoCAD, which changed his perspective on technology.
Early Adoption of Technology
Dan describes his job at a school board architecture department, where he drew parking lot lines manually, which was time-consuming and error-prone.
He meets Mr. Pak, an architect who showed him AutoCAD and demonstrated the power of copy and paste, making his job 1000 times faster.
Dan reflects on how this experience shaped his view of technology and his quest to find similar efficiency-boosting tools throughout his career.
He lists various technological advancements over the years, including computers, file storage, spreadsheets, the internet, mobile phones, cloud, data science, and remote work, all leading to the current era of AI.
Understanding AI and Its Limitations
Dan explains the common misconceptions about AI, describing it as a tool that generates new information based on pre-trained data, rather than a sophisticated machine learning system.
He uses an example of using an image generator tool to illustrate how AI can create inaccurate or misleading outputs based on the data it has learned.
Dan emphasizes the importance of understanding AI's limitations and using it for tasks that require common outcomes, such as sending emails or generating reports.
He advises against relying solely on AI for critical decisions and stresses the need for human oversight and validation of AI-generated outputs.
Practical Applications of AI in Real Estate
Dan discusses specific AI applications in real estate, including dynamic rent pricing, portfolio analysis, natural language site search, and fair housing-aware tenant assessment.
He highlights the benefits of using AI for always-on leasing agents, lead nurturing, predictive maintenance, energy optimization, and smart camera property inspections.
Dan mentions the potential for AI to automate back-office processes like payment automation and improve overall efficiency in property management.
He encourages the audience to start experimenting with AI tools like ChatGPT, Copilot, Google's Bard, and Claude to find what works best for their specific needs.
AI as a Strategy Accelerator
Dan explains how AI can help in strategy development by providing detailed research and case studies, making it easier to stay competitive and informed.
He advises using AI to generate drafts, outlines, and initial content, which can then be refined by humans to ensure quality and accuracy.
Dan emphasizes the importance of reviewing AI-generated outputs for accuracy and validating them with human judgment, using the analogy of an intern who needs guidance and oversight.
He shares a cautionary tale about a lawyer using ChatGPT for legal research, which led to the presentation of inaccurate case precedents, highlighting the need for careful use of AI.
The Hierarchy of Human Expertise
Dan introduces the concept of the hierarchy of human expertise, which categorizes work into six types: talking, doing tasks, looking for issues, problem-solving, decision-making, and imagining.
He argues that while AI can handle the first three types of work, the latter three—problem-solving, decision-making, and imagining—are uniquely human and will always require human expertise.
Dan explains that AI can help automate routine tasks, freeing up time for humans to focus on more impactful work like problem-solving and decision-making.
He emphasizes the importance of leveraging AI to improve communication and collaboration, making meetings, emails, and chats more efficient and effective.
AI's Role in Communication and Collaboration
Dan discusses the potential of AI to revolutionize communication by enabling real-time translation and collaboration across different languages.
He highlights the benefits of using AI for note-taking in meetings, allowing for more accurate and searchable records of discussions.
Dan shares his personal experience with using Otter for meeting notes, which has helped him identify key trends and issues in his conversations.
He envisions a future where AI-powered collaboration tools will make it easier for people from different linguistic backgrounds to work together seamlessly, democratizing access to knowledge and opportunities.
The Future of Work with AI
Dan predicts that by the end of the year, AI assistants will become an integral part of daily work, helping with document creation, content generation, and email improvement.
He encourages the audience to start adopting AI tools to automate routine tasks and focus on more impactful work like problem-solving and decision-making.
Dan emphasizes the importance of flipping the hierarchy of human expertise, where humans spend more time on high-impact work and AI handles the routine tasks.
He concludes by encouraging the audience to embrace AI as a tool to enhance their productivity and effectiveness, ultimately leading to better personal and professional growth.